Dr Carol Moran
Jt Lecturer
Biography
Research Interests
Book Chapters
Year | Publication | |
---|---|---|
(2011) | 'SL Controls Case Study'
Carol Moran and Cathy O'Kelly (2011) 'SL Controls Case Study' In: Dr. Cecilia Hegarty (eds). Irish Case Studies in Enterpreneurship. Cork: Oak Tree Press. [Details] |
Peer Reviewed Journals
Year | Publication | |
---|---|---|
(2018) | 'Developing a business simulation game to improve student engagement with accounting theory'
Dr Carol Moran, Gary Reynolds, Neil Gannon (2018) 'Developing a business simulation game to improve student engagement with accounting theory'. The all Ireland Journal of Teaching and Learning in Higher Education, 10 (2) [Details] |
Conference Publications
Year | Publication | |
---|---|---|
(2016) | International Conference on Engaging Pedagogy
Dr. Carol Moran, Gary Reynolds, Neil Gannon (2016) Using action learning to promote active learning among accounting students International Conference on Engaging Pedagogy [Details] |
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(2012) | International Conference on Engaging Pedagogy
Carol Moran (2012) Are our perceptions of mature learners accurate? International Conference on Engaging Pedagogy [Details] |
Conference Contributions
Year | Publication | |
---|---|---|
(2020) | Healthy Living,
Dr Carol Moran, Deirdre Lavin (2020) Developing Community Sports Hubs in Ireland. [Conference Organising Committee Chairperson], Healthy Living, Institute of Technology, Sligo , 12-FEB-20 - 12-FEB-20. [Details] |
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(2019) | International Conference on Engaging Pedagogy,
Carol Moran (2019) Succeed together, fail together?. [International Refereed Conference], International Conference on Engaging Pedagogy, Univeristy of Limerick . [Details] |
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(2015) | Society of Research in Higher Education,
Carol Moran (2015) How do the experiences of full and part time mature learners compare in Irish institutes of technology?. [Oral Presentation], Society of Research in Higher Education, Newport, Wales, UK , 08-DEC-15 - 08-DEC-15. [Details] |
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(2015) | Embedding Research Evidence in Community Development,
Carol Moran & Deirdre Lavin (2015) How can sport be used to build social capital?. [Oral Presentation], Embedding Research Evidence in Community Development, Sligo, Ireland , 04-DEC-15 - 04-DEC-15. [Details] |
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(2015) | Sligo Regional Hospital Research & Education Conference 2015,
Carol Moran (2015) Building social capital through sport. [Poster Presentation (Refereed)], Sligo Regional Hospital Research & Education Conference 2015, Sligo, Ireland , 05-OCT-15 - 05-OCT-15. [Details] |
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(2014) | Fourth Annual Postgraduate Research Conference 2014,
Carol Moran (2014) How do mature learners want to learn?. [Invited Oral Presentation], Fourth Annual Postgraduate Research Conference 2014, St. Patrick's College, Dublin, Ireland . [Details] |
Published Reports
Year | Publication | |
---|---|---|
(2015) | Evaluation of Sligo Sport and Recreation Partnership.
Dr Carol Moran (2015) Evaluation of Sligo Sport and Recreation Partnership. Sligo Sports and Recreation Partnership, Sligo. [Details] |
Magazine Article
Year | Publication | |
---|---|---|
(2006) | Marketing segmentation and positioning.
Carol McGowan (2006) Marketing segmentation and positioning. Sligo: Magazine Article [Details] |
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(2006) | 10 minute marketing makeover.
Carol McGowan (2006) 10 minute marketing makeover. Sligo: Magazine Article [Details] |
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(2006) | Direct marketing. Instant impact on target audience.
Carol McGowan (2006) Direct marketing. Instant impact on target audience. Sligo: Magazine Article [Details] |
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(2006) | Marketing and the 7Ps.
Carol McGowan (2006) Marketing and the 7Ps. Magazine Article [Details] |
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(2006) | Competition. Survival - the name of the game.
Carol McGowan (2006) Competition. Survival - the name of the game. Sligo: Magazine Article [Details] |
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(2006) | Customer retention. A cost effective strategy.
Carol McGowan (2006) Customer retention. A cost effective strategy. Sligo: Magazine Article [Details] |
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(2005) | Sales promotion. The promotional mix.
Carol McGowan (2005) Sales promotion. The promotional mix. Sligo: Magazine Article [Details] |
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(2005) | The importance of marketing research.
Carol McGowan (2005) The importance of marketing research. Sligo: Magazine Article [Details] |
Honours and Awards
Year | Title | Awarding Body | |
---|---|---|---|
2002 | Associate Diploma with Honours | Irish Board of Speech and Drama | |
1997 | Bronze President's Award | Gaisce | |
2012 | ICEP Best Conference Paper | International Conference on Engaging Pedagogy |
Professional Associations
Association | Function | From / To | |
---|---|---|---|
Irish Board of Speech and Drama | Associate | / | |
Marketing Institute of Ireland | Member | / | |
Irish Economics Association | Member | / |
Education
Year | Institution | Qualification | Subject | |
---|---|---|---|---|
2015 | Dublin City University | Doctorat | Education & Leadership | |
2003 | Liverpool John Moore's University | MBS | Marketing; Management; Finance; Information Technology; HRM; Operations Management | |
2002 | University College Dublin | BA (Hons.) | Economics & Politics |
Committees
Committee | Function | From / To | |
---|---|---|---|
Examination Disciplinary Committee | Member | / | |
Undergraduate Awards Judging Panel | Judge | 2016 / 2016 | |
RTÉ Audience Council | Member | 2015 / | |
Sligo County Council Local Community Development Committee | Contributor | / | |
Due Diligence Committee | Member | / | |
Academic Council | Member | / | |
Exam Review Board | Member | / |
Employment
Employer | Position | From / To | |
---|---|---|---|
Finnegan School of Speech & Drama | Teaching Assistant | / | |
Mulreany's Pharmacy | Store Manager | / | |
Mercy College, Sligo | Teacher/Post Leaving Cert Lecturer | / | |
Diffreen National School | Resource Teacher | / | |
Key Institute | TEFL Teacher | / | |
Professional Merchandising & Marketing Ltd. | Operations Director | / |
Consultancy
Client | Description | |
---|---|---|
HouseEdit | ||
TNA Bars Ltd. | ||
MoneyPlus | ||
Health Union Technologies |
Outreach Activities
Description | |
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Business Volunteer with Junior Achievement Ireland |
Teaching Interests
Recent Postgraduates
Graduation | Student Name | University | Degree | Thesis | |
---|---|---|---|---|---|
2019 | Daniel Furey | Institute of Technology, Sligo | MSc | An exploratory study into how event sponsorship affects brand awareness for corporate sponsors. | |
2018 | Sinead McCarthy | Institute of Technology, Sligo | MSc | The use of social media platforms for small beauty businesses. | |
2017 | Ellen Mitchell | Institute of Technology, Sligo | MSc | Developing a toolkit to create iconic brand status in the Irish market. | |
2016 | Frank O'Boyle | Institute of Technology, Sligo | MSc | An analysis of percpetions relating to Shell's corporate social responibility initiatives and local investment programmes surrounding the Corrib Gas Project | |
2014 | Niall Heaney | Institute of Technology, Sligo | MSc | An investigation of Irish sportswear company branding in Ireland | |
2015 | Seán Gilbride | Institute of Technology, Sligo | MSc | An investigation into senior (over 65) Irish consumer perceptions of functional foods. |